2026Sample project
Brand voice guide
Tone, words and examples.
View case study →Writer & copywriter
Website copy that converts.
Website copy, brand voice and long-form writing that's clear, warm and useful.
Kind words from sample clients
Selected work
Selected work
Sample projects for fictional clients. Case studies are illustrative.
2025Sample project
Homepage rewrite
Clearer offer, shorter page.
View case study →2025Sample project
Annual report
Stories behind the numbers.
View case study →2024Sample project
Product launch emails
A five-part sequence.
View case study →2024Sample project
Book: a field guide
Edited and ghostwritten (sample).
View case study →2023Sample project
Campaign posters
Headlines for a city campaign.
View case study →Services
Skills & services
What I can help with. Rates on request.
Website copy
Clear words that convert.
Brand voice
Tone and messaging.
Long-form
Guides, reports, ebooks.
Editing
Sharper, shorter, kinder.
Campaigns and flows.
Ghostwriting
Articles in your voice.
Selected clients · fictional sample marks
ArcvaleBrightmereCorvaneDunmore PikeElmstoneFernhollowGlenrockKestrelby
Process
How I work
A simple, transparent process. Sample timeline.
- 01Discover
A call to understand goals, audience and timeline.
- 02Concept
First ideas and direction to react to.
- 03Create
Design and build, with regular check-ins.
- 04Deliver
Final files, handover and support.
Illustration · fictional person
About me
Words that work
I write clear, warm copy that helps people understand you and act.
- Based in
- Your City · remote
- Experience
- 10+ years*
- Languages
- English, plus one more
*Sample details for a fictional person.
Experience
Resume
Sample career history for a fictional person.
Experience
- 2019 – nowFreelance writerSelf-employed
Copy and content for fictional brands.
- 2015 – 2019Senior copywriterSample Agency
Campaigns and web.
- 2012 – 2015JournalistExample Daily
Features desk.
Education
- 2008 – 2012BA EnglishSample University
- 2016Copywriting courseExample Academy
Full CVPDF · placeholder downloadRequest CV
Recognition
Awards & press
Fictional awards and publications · sample only.
- 2025Gold, CopywritingNorthfield Design Awards
- 2024Shortlist, Long-formOpen Craft Prize
- 2023Merit, HeadlineAnnual Studio Review
As featured in · fictional sample publications
The Studio WeeklyFormlineCraft & Co.Pixel ReviewMargin Notes
Kind words
Sample reviews shown for layout only.
Brilliant to work with and delivered ahead of schedule.
A
Client A.Sample review · placeholder
Clear communication and a result our whole team loved.
B
Client B.Sample review · placeholder
Thoughtful, fast and genuinely creative. Would hire again.
C
Client C.Sample review · placeholder
Have a project in mind?
Tell me a little about it and I'll reply within one working day.
Questions, answered
Do you do SEO?
I write with search in mind and keep it readable.
How many revisions?
Two rounds included. Sample terms.
What's your availability?
I'm booking new projects now. Get in touch to check dates. Sample.
How do you charge?
Project-based quotes, agreed in writing before work starts.
Do you work remotely?
Yes, with clients anywhere, by video call and email.
Contact
Let's work together
Placeholder contact details. I reply within one working day.
Available for new projects · sampleBooking projects for the next quarter. Sample status.
[email protected]Replies within one working day
+00 123 456 789Calls by appointment
Your CityWorking worldwide, remotely
Elsewhere · placeholder links